Web Consultancy and Internet Strategy

The Internet is the most important Sales and Marketing tool available to businesses today. mda:web can offer you everything you need to make it work for you.

Whether you're just starting out or have been trading for years, mda:web is the business that ‘holds all the aces’ to online success and can advise and support you on all elements of your Internet strategy.

New to the Web

If you're new to the Internet and want to get it right from the beginning, let us take the stress out of marketing on the web. We’ll talk you through your own personal route to success and make sure that everything we do comes in on time and on budget. We know that getting your business on the Web for the first time can be daunting, so come to us and we’ll explode the myths and tell it to you straight… in plain English. Give us a call and you’ll be on the Internet sooner than you think!

Get more from the Internet

'Build it and they will come' is a well-used phrase by Web Designers. When the Internet was young and there wasn’t much competition there was some truth in this. However, in today’s markets, simply being online is not enough. Not only do you have to build and host the site, to give yourself a competitive edge, you should have a strategy that includes Search Engine Optimisation, links, updates and consideration as to how your customers will find you from not only web based entry, but also from non-web sources.

8 Seconds

A survey of web users found that on average you have 8 seconds to persuade a user to stay on your site. Never before has it been so imperative to have a strategy that is not only robust today, but will stand the test of time and still achieve all your goals up until your site is re-developed in the future.

Results

mda:web is a results orientated business. Any consulting with you is modelled around your specific business needs. By establishing definitive goals at the outset, we will work to achieving targets efficiently and effectively in a timely manner.

Website Development Consultation Process (example):

• Review Current Website for Appealabilty, Functionality and Findability
• Define Objectives
• Define Target Audience
• Define Products and / or Services
• Capture and Develop Company Ethos and Character in Images and Text
• Copywriting
• Website Build
• Usability Testing
• Search Engine Optimisation and Link Strategy
• Review On-Line and Off-Line Marketing Strategies
• Timed Program of Ongoing Improvements and Development
• Reporting and Analysis Throughout and Ongoing